On Thursday, March 26, 2026, Geneva will host an exclusive gathering where luxury meets impact: TALK No Water No Us, an initiative led by WLCC Board Member Malek Semar, founder and CEO of No Water No Us. More than an event, this is a platform for high-level dialogue on water scarcity, sustainable urban living, and responsible innovation, bringing together global leaders in business, government, art, sport, and more.
Malek Semar embodies the mission he champions. Raised in a remote Algerian village in Kabylia without access to water or electricity, he developed a lifelong dedication to addressing water challenges. Since founding No Water No Us in 2018, Malek has become an international water advocate, speaker, and educator in sustainable luxury. He was named the “Great Witness of Water” at France’s Economic, Social, and Environmental Council (CESE) in 2024 and continues to drive initiatives that connect business, art, and community impact.
Malek Semar at a workshop in St. James’s Palace. Image credit: Ian Jones
No Water No US has the great honor of participating in the workshops at St. James’s Palace, hosted by His Majesty King Charles III. The organization joins a selected group of scientists, experts, NGOs, CEOs, ambassadors, business leaders, and Indigenous leaders to develop concrete solutions aimed at accelerating the transition to a Nature-First economy. Its recommendations are prepared for HM King Charles III, with the intention of supporting implementation efforts to help reshape the world as it should be. The Circular Bioeconomy Alliance (CBA) was established by HM King Charles III in 2020.
Event Details:
- Event: TALK No Water No Us
- Date: Thursday, March 26, 2026
- Venue: La Réserve Hotel & Spa, Geneva
- Host / Key Figure: Malek Semar, Founder & CEO of No Water No Us
- Guest of Honor / Panelist: Keith James, Mayor of West Palm Beach
- Focus: Water scarcity, sustainable urban living, and responsible innovation
This edition of the Talk will spotlight West Palm Beach as a model city for sustainable urban development. Keith James, “Strong Mayor” of West Palm Beach, will join as a guest of honor and panelist, sharing insights into the city’s successful integration of technology, ecological transition, and public-private partnerships. Together with Malek, they will guide discussions on replicable solutions and inspire actionable strategies for cities worldwide.
Malek Semar, Keith James, and Sabah Kaddouri. Image credit: NWNU
“As a Strong Mayor and CEO of my city, my greatest responsibility is to create a community where every resident has the chance to thrive. I work on a daily basis to shape the entire ecosystem for an ideal city. I am thrilled to be invited by No Water No Us to share my vision and best practices. I am sensitive to the themes promoted by the NGO and think that systemic water management should be a priority.” – Keith James.
The evening at La Réserve Hotel & Spa Geneva will feature a media studio, live interviews, entertainment, and a private networking dinner with CEOs, public officials, and cultural leaders. Sponsors will be woven into the narrative, from on-stage mentions and video features to post-event PR, ensuring a lasting association with meaningful luxury and sustainable innovation.
While the event itself is independently organized by No Water No Us, it is currently inviting sponsors who wish to contribute to its mission and gain visibility among an influential audience of business leaders, public institutions, and international media.
Sponsorship offers brands the chance to demonstrate a genuine commitment to ESG values and to be part of a high-profile platform shaping the future of sustainable innovation.
For WLCC members, this initiative represents a meaningful opportunity to stand alongside a cause that aligns with the Chamber’s vision of “Luxury with Purpose.” As a supporting partner, WLCC amplifies this dialogue within its global network, highlighting how luxury can drive social and environmental impact.
For brands seeking visibility, thought leadership, and a credible platform for ESG engagement, TALK No Water No Us offers an unparalleled opportunity to align with global sustainability leaders and the next generation of responsible luxury innovation.
Contact for sponsorship and participation: TALKGeneva@NWNU.org | https://worldluxurychamber.com/Talk_No_Water_No_Us_-_GENEVA_EN_2026.pdf
