At the World Luxury Chamber of Commerce (WLCC), we continuously identify and support initiatives that genuinely advance leadership across the global luxury industry.
The Leading the Luxury Business program at Porto Business School is one of those rare programs we confidently recommend to our community. It reflects the evolving needs of the luxury sector by combining strategic vision, cultural understanding, and real industry insight.
Led by António Paraíso, a valued WLCC partner and one of the most respected voices in luxury education, the program stands out for its strong connection to the realities of the industry. It brings together a distinguished group of international experts who contribute directly to the learning experience.
Among them are Ashok Som, Carlota Rodben, Francis Srun, Milton Pedraza, Pedro Lopez-Belmonte Eraso, and Susanna Nicoletti, all recognized among the WLCC TOP Luxury Speakers of the World 2026. Their combined expertise across luxury strategy, marketing, innovation, retail, and brand development ensures that participants gain practical knowledge grounded in real-world leadership, reinforcing the program’s global relevance and credibility.
This is the direction luxury education should take. Practical, global, and deeply connected to the industry.
For WLCC members and the wider luxury community seeking to elevate their expertise and engage with leading minds, this program represents a strong and credible choice.
Congratulations to António Paraíso and all contributors on building a platform that truly moves the industry forward.
To learn more about the program, visit https://www.pbs.up.pt/programas/programa-avancado/leading-the-luxury-business/
WLCC regularly features conversations and insights from global luxury leaders. Join our community to receive new interviews and perspectives weekly: https://worldluxurychamber.com/wlcc-community/.
