The World Luxury Chamber of Commerce (WLCC) is proud to announce the appointment of Kassie Smith to its Board of Directors, marking a significant expansion of the Chamber’s leadership as it accelerates global growth and elevates its influence across luxury markets.

With an award-winning 27-year career spanning real estate development, luxury hospitality, mixed-use master planned communities, international investment strategy, and luxury destination creation, Kassie brings a rare combination of vision, technical mastery, and global development expertise. Her appointment strengthens WLCC’s strategic capabilities in luxury real estate, destination hospitality, and investment partnerships – key verticals driving the next era of value for WLCC members.

As Founding Partner and President of the first project development companies in Las Vegas, Kassie has shaped some of the most iconic luxury environments in the world. Her leadership portfolio includes development consultant to prominent brands; Lake Las Vegas Resort, Trump International, Mandarin Oriental, City Center Las Vegas, and MGM International, alongside more than 250 globally developed resort villas for premier luxury brands including Ritz-Carlton, Hilton, Marriott, and PGA West.

Kassie is recognized for her ability to combine bold vision with highly disciplined development execution – from acquisition and planning to design, construction, and complex financial modeling. Today, she advises and leads investment-driven development initiatives for sophisticated global investors, family offices, and private funds.

A Strategic Addition to WLCC’s Global Mission

Kassie’s expertise will directly support several WLCC priorities:

  • Expanding WLCC’s footprint in luxury real estate, hospitality, and destination-driven investment ecosystems.
  • Strengthening the Chamber’s global leadership circles by attracting top-tier developers, investors, and hospitality innovators.
  • Guiding high-impact partnership models for the WLCC membership community.
  • Shaping advisory programs for members seeking access to international development, capital strategies, and joint ventures.
  • Elevating WLCC’s brand influence across premium lifestyle, luxury travel, and real-asset-driven sectors.

Statement from WLCC Leadership

“Kassie embodies the pioneering spirit of global luxury development,” said Alexander Chetchikov, President of WLCC. “Her portfolio, her vision, and her leadership mindset align perfectly with WLCC’s mission to unite the world’s most influential luxury innovators. Her presence on our Board strengthens our ability to create world-class opportunities for our international membership community.”

Statement from Kassie Smith

“WLCC is uniquely positioned to shape the future architecture of the global luxury sector. Its role as a convener of influential leaders, brands, and innovators has never been more important. I am honored to join the Board at this pivotal moment and contribute to strengthening WLCC’s strategic direction, expanding its global presence, and accelerating the development of high-impact initiatives that elevate the Chamber’s influence worldwide. My focus will be on advancing visionary projects, deepening our partnerships across luxury real estate, hospitality, and investment ecosystems, and supporting the evolution of WLCC as a global force in luxury leadership and thought innovation.”

For more information about the World Luxury Chamber of Commerce and its initiatives, please visit www.worldluxurychamber.com.

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