Category: WLCC News & Updates

As perceptions of luxury continue to change, major maisons face mounting headwinds: consumers are tightening their belts, growth in core markets such as the U.S. and China is cooling, and the post‑pandemic boom is giving way to a new normal. Against this backdrop, LVMH is placing a strategic bet on artificial intelligence as the linchpin […]

L’Occitane en Provence is redefining eco-luxury with the launch of two elegant new amenities ranges, designed exclusively for premium four and five-star hotels.  Debuting this year, Jasmin Bergamote is a luminous blend of sweet jasmine and zesty bergamot, opening with citrus sparkle, unfolding into a floral heart, and settling into warm notes of cedar and […]

Once synonymous with spring-break revelry, Fort Lauderdale has quietly—yet boldly—stepped into a new identity: that of a world-class luxury and financial hub. In a recent deep-dive, an eye-opening spotlight was cast on a transformation that’s redefining the U.S. luxury landscape.  Long overshadowed by the glitz of neighboring Miami, Fort Lauderdale is now proving it no […]

What happens when heritage craftsmanship meets the speed and scale of digital innovation? In today’s rapidly evolving luxury landscape, that question lies at the heart of a new era—one defined by sustainability, shifting consumer values, and tech-powered accessibility. As the industry adapts to these changes, strategic collaborations are reshaping how luxury is experienced, acquired, and […]

As Japan’s luxury beauty market gains global attention, key insights and emerging strategies are beginning to shape the future of this influential industry. Long celebrated for its precision, craftsmanship, and cultural depth, Japan’s approach to beauty is now evolving alongside a new generation of conscious consumers and refined aesthetics.  Valued at 4.4 trillion yen (approximately […]

The global luxury sector continues to expand its footprint in key international hubs, reinforcing its influence across travel and retail landscapes. In line with this momentum, Louis Vuitton has officially arrived at Amsterdam Airport Schiphol, marking a defining moment in the airport’s evolution into a world-class destination for luxury retail. The French maison opened its […]

The World Luxury Chamber of Commerce (WLCC) proudly announces the induction of Jardins Tramuntana as its newest member, marking a significant addition to its distinguished international network of over 5,000 top-tier luxury brands. This prestigious membership highlights Jardins Tramuntana’s unique contribution to the luxury landscape design sector, with their national and international work. Founded in […]

Amid economic headwinds and shifting consumer dynamics, the World Luxury Chamber of Commerce joined global leaders and industry icons in Barcelona for the Financial Times Business of Luxury Summit, three days of candid dialogue, strategic foresight, and high-level networking. Organized by the Financial Times and co-chaired by its senior journalists and correspondents, the summit brought together […]

Reflecting on The Business Show and the B2B Marketing Expo Miami 2025 The Leading Events for Entrepreneurs, Marketers, and Business Leaders Earlier in May, The Business Show and the B2B Marketing Expo Miami 2025 came together to create one dynamic hub of innovation, strategy, and connection at the Miami Beach Convention Center. Together, these events […]

The World Luxury Chamber of Commerce (WLCC) proudly partners with SDA Bocconi School of Management, one of Europe’s most prestigious business schools, to support the development of visionary leadership in luxury and beyond. Through this collaboration, WLCC members gain privileged access to some of the most forward-thinking executive education programs in the world—beginning with the […]

The World Luxury Chamber of Commerce (WLCC) proudly announces the release of the premiere issue of Luxury People Magazine, a landmark publication dedicated to celebrating the visionaries, trailblazers, and brands shaping the future of global luxury. This elegant and thought-provoking magazine offers readers a curated journey through the modern luxury landscape, spotlighting the individuals and […]

In a special collaboration with the World Luxury Chamber of Commerce (WLCC), leading business publisher Kogan Page is thrilled to announce an exclusive 40% discount on its entire range of luxury, business, and leadership titles for readers of the WLCC Luxury Library. From now until May 31, 2025, WLCC readers can unlock this limited-time offer […]

The World Luxury Chamber of Commerce (WLCC) is proud to announce its newest member, 7 Seas 2 See, a premier bespoke travel design company specializing in ultra-personalized, high-end travel experiences. This induction into WLCC marks another step forward in uniting global luxury visionaries who reimagine excellence across elite industries. As a newly inducted member of […]

We are excited to announce that 365 Luxury Homes, a leading luxury short term rental provider in Dubai, has officially joined the World Luxury Chamber of Commerce (WLCC). Specializing in premium properties, holiday homes, and bespoke concierge services, 365 Luxury Homes offers an unparalleled experience for both local and international clients seeking the finest accommodations […]

The World Luxury Chamber of Commerce (WLCC) is proud to announce the induction of The Luxury Signature into its prestigious global network of leading luxury brands. Renowned for its elite portfolio of private villas and chalets across Asia and Europe, the company exemplifies the dedication to excellence, exclusivity, and innovation that defines membership in the […]

The World Luxury Chamber of Commerce (WLCC) proudly announces the induction of The Fixer Lifestyle Group into its exclusive global network of premier luxury brands. This partnership underscores The Fixer’s passion for bespoke lifestyle management and further solidifies its position at the forefront of the luxury concierge industry.​  Established in 2010 and headquartered in London, […]

Mark your calendars for May 7th and 8th, 2025 to attend the region’s largest business event at the Miami Beach Convention Center. WLCC Members can benefit from -10% exhibiting discount and free event attendance! Register here to exhibit and here to attend. After a phenomenal debut last year with over 9,000 attendees, The Business Show […]

In the world of luxury, image is everything. For brands seeking prestige, trust, and visibility among high-net-worth individuals (HNWIs), strategic media placement is a necessity. The World Luxury Chamber of Commerce (WLCC) proudly presents its exclusive Media Hub, a dynamic platform offering members discounted, high-impact exposure in some of the world’s most influential luxury magazines. […]

For discerning travelers who crave immersive, off-the-beaten-track experiences infused with sophistication and exclusivity, SHARIF HOUSE Handcrafted Travels is a name that stands apart. A prestigious member of the World Luxury Chamber of Commerce (WLCC), this elite travel company has redefined luxury tourism, offering bespoke journeys that unveil hidden gems across the globe with unparalleled elegance. […]

Arkitech Systems Group, a leading luxury real estate development and architectural studio firm specializing in designing and building fully customized off-site villas in only 8 months, is proud to announce its induction as a new member of the prestigious World Luxury Chamber of Commerce (WLCC). This membership strengthens Arkitech Group’s standing as a key player […]

The World Luxury Chamber of Commerce (WLCC) is proud to announce that Obrana Group, a distinguished leader in luxury real estate development, has been inducted as its latest valued member. This membership marks a significant milestone for Obrana Group as it joins an exclusive network of global luxury brands dedicated to excellence, innovation, and industry […]

As a proud media partner of Savant Amsterdam 2025, the World Luxury Chamber of Commerce (WLCC) was honored to attend the 10th annual edition of this event, tailored specifically for the Benelux region. The gathering brought together over 250 senior leaders—including VPs, Senior Directors, and C-level professionals responsible for eCommerce, marketing, loyalty, CRM, and digital […]

Photo Credentials: Sylvie Castioni The World Luxury Chamber of Commerce (WLCC), the premier global network fostering collaboration, innovation, and business growth for leading luxury brands, is delighted to announce the appointment of Malek Semar as a member of the WLCC Board.  Malek Semar, the esteemed founder of No Water No Us (NWNU), brings two decades […]

Smartmove Marbella, an award-winning real estate firm specializing in high-end properties on the Costa del Sol, has officially joined the World Luxury Chamber of Commerce (WLCC). This prestigious membership marks a significant step in the company’s commitment to elevating industry standards and fostering global collaborations in luxury real estate.   As a recognized leader in the […]