Luxury Insights & News

In this exclusive interview, Alexander Chetchikov, President of the World Luxury Chamber of Commerce, sits down with Alvaro Nuñez Alfaro—founder of Super Luxury Group, bestselling author, and high-performance adventurer. Known for merging luxury real estate with the power of influencer marketing, Alvaro has carved out a new paradigm where properties become immersive lifestyle brands. Through […]

In an increasingly interconnected world, international collaboration is no longer a strategic option but a necessity—especially in the luxury industry. With global markets expanding and consumer expectations evolving rapidly, the ability to work across borders, cultures, and sectors has become a crucial ingredient for success. From joint ventures and co-branded collections to sustainable innovation and […]

In this exclusive conversation, Alexander Chetchikov, President of the World Luxury Chamber of Commerce, sits down with luxury strategist and industry insider Alexandre Ferragu to dissect the evolving landscape of high-end business. With 2024 rattling the foundations of once-untouchable brands, Ferragu pulls no punches, offering bold takes on the rise of Hermès, the faltering strategy […]

Authors: Jean-Noël Kapferer, Vincent Bastien Publication Date: 2025International Bestseller The WLCC Luxury Library is a curated resource for luxury professionals, offering insights on branding, marketing, and consumer behavior. Designed to empower members of the World Luxury Chamber of Commerce, it fosters learning, collaboration, and innovation in the luxury industry. The Luxury Strategy is the definitive guide to understanding […]

Author: Michael LaFidoPublication Date: 2024Amazon Rating: 4.5 The WLCC Luxury Library serves as an invaluable resource for luxury professionals and enthusiasts, offering a curated collection of insights, trends, and knowledge in the luxury sector. This library is designed to empower members of the World Luxury Chamber of Commerce with the latest information on branding, marketing, and […]

Author: Robin Lent & Genevieve TourPublication Date: 2009Amazon Rating: 4.1 The WLCC Luxury Library serves as an invaluable resource for luxury professionals and enthusiasts, offering a curated collection of insights, trends, and knowledge in the luxury sector. This library is designed to empower members of the World Luxury Chamber of Commerce with the latest information on branding, […]

The World Luxury Chamber of Commerce (WLCC) proudly announces the release of the premiere issue of Luxury People Magazine, a landmark publication dedicated to celebrating the visionaries, trailblazers, and brands shaping the future of global luxury. This elegant and thought-provoking magazine offers readers a curated journey through the modern luxury landscape, spotlighting the individuals and […]

In a special collaboration with the World Luxury Chamber of Commerce (WLCC), leading business publisher Kogan Page is thrilled to announce an exclusive 40% discount on its entire range of luxury, business, and leadership titles for readers of the WLCC Luxury Library. From now until May 31, 2025, WLCC readers can unlock this limited-time offer […]

The World Luxury Chamber of Commerce (WLCC) is proud to announce its newest member, 7 Seas 2 See, a premier bespoke travel design company specializing in ultra-personalized, high-end travel experiences. This induction into WLCC marks another step forward in uniting global luxury visionaries who reimagine excellence across elite industries. As a newly inducted member of […]

Despite global macroeconomic headwinds—like inflation, geopolitical tensions, and market volatility—the Hard Luxury sector (watches & jewelry) remained resilient in 2024. However, demand polarized, with high-end and ultra-luxury products outperforming mid-tier offerings. Below, read our summary of Trinity Asia‘s Watches & Jewelry 2025 Report. See the full report here: Trinity Asia Report Key trends included: Looking […]

The luxury industry, traditionally defined by exclusivity and heritage, is undergoing a transformation driven by consumer demand for sustainability, transparency, and authenticity. Blockchain technology provides a solution by offering traceability, anti-counterfeiting measures, and digital personalization. With 72% of consumers buying more eco-friendly products and 87% seeking supply chain transparency, luxury brands must embrace innovation to […]

As we look ahead to 2025, the luxury real estate market continues to evolve, molded by dynamic factors ranging from shifting buyer preferences to global economic and environmental influences. The 2025 Christie’s International Real Estate Global Luxury Real Estate Forecast offers an in-depth exploration of key luxury markets around the world, highlighting emerging trends, evolving […]