Examine whether luxury is returning to exclusivity, accessible only to the elite. This webinar explores market shifts, pricing strategies, and consumer expectations, analyzing how brands balance desirability, heritage, and accessibility in today’s evolving luxury landscape.

About Alexandre Ferragu: Alexandre Ferragu is a professor specializing in Marketing, Luxury Marketing, Business planning, and Management. With extensive experience in business development, strategy, and retail, he excels in optimizing processes and organizations. A luxury industry expert, he focuses on branding, e-marketing, and leadership, particularly in the watch and retail sectors.

Free for WLCC Members