Category: Book Reviews
Mar 2, 2025
Luxury Library Book Review: Selling LuxuryAuthor: Robin Lent & Genevieve TourPublication Date: 2009Amazon Rating: 4.1 The WLCC Luxury Library serves as an invaluable resource for luxury professionals and enthusiasts, offering a curated collection of insights, trends, and knowledge in the luxury sector. This library is designed to empower members of the World Luxury Chamber of Commerce with the latest information on branding, […]
Feb 3, 2025
Luxury Library Book Review: Unreasonable Hospitality by Will GuidaraAuthor: Will GuidaraPublication Date: 2022Amazon Rating: 4.8 The WLCC Luxury Library serves as an invaluable resource for luxury professionals and enthusiasts, offering a curated collection of insights, trends, and knowledge in the luxury sector. This library is designed to empower members of the World Luxury Chamber of Commerce with the latest information on branding, marketing, and […]
Jan 16, 2025
The Luxury Library Book Review: The Luxury Strategy: Break the Rules of Marketing to Build Luxury BrandsAuthors: Jean-Noël Kapferer, Vincent Bastien Publication Date: 2012Amazon Rating: 4.6 The WLCC Luxury Library serves as an invaluable resource for luxury professionals and enthusiasts, offering a curated collection of insights, trends, and knowledge in the luxury sector. This library is designed to empower members of the World Luxury Chamber of Commerce with the latest information on branding, marketing, […]
Dec 5, 2024
The Luxury Library Book Review: Resilience of Luxury Companies in Times of ChangeAuthors: Gabriella Lojacono, Laura Ru Yun PanPublication Date: 2021Amazon Rating: 4.3 The WLCC Luxury Library serves as an invaluable resource for luxury professionals and enthusiasts, offering a curated collection of insights, trends, and knowledge in the luxury sector. This library is designed to empower members of the World Luxury Chamber of Commerce with the latest information on […]
Nov 5, 2024
The Luxury Library Book Review: Brand Elevation: Lessons in Ueber-Branding by JP KuehlweinAuthors: JP Kuehlwein & Wolfgang SchaeferPublication Date: 2021Amazon Rating: 4.6 The WLCC Luxury Library serves as an invaluable resource for luxury professionals and enthusiasts, offering a curated collection of insights, trends, and knowledge in the luxury sector. This library is designed to empower members of the World Luxury Chamber of Commerce with the latest information […]